09-12-2013, 11:04 AM
That's pretty much exactly what I said was the danger with Apple: they were riding on a wave of "cool". Not sophisticated technological advancement or unique features, but just straight up "cool", mainly from a raft of slick marketing schemes.
If they're losing their edge of coolness, then they're losing most of what made them popular. Apple could be MySpace in 5 years if they can't make themselves cool again or innovate.
If they're losing their edge of coolness, then they're losing most of what made them popular. Apple could be MySpace in 5 years if they can't make themselves cool again or innovate.